83% of Hispanics support restricting TV Junk Food ads.
March 16, 2007
A new survey among members of Lightspeed Research’s Spanish language website, The Lightspeed Consumer Panel en Español, reveals widespread support for government efforts to stem the rising rates of obesity in children.
The poll, which collected responses from 876 Spanish-speaking U.S. adults age 18 and over, reveals that 83% support government actions like restricting TV ads for junk food.
In an effort to control rising rates of obesity in children, some governments are taking steps like restricting TV ads for junk foods (foods with high sugar or fat content) to certain hours of the day.
The level of support for such measures is higher among this Spanish-speaking segment of U.S. adults than it is among respondents from Lightspeed Research’s general Consumer Panel, where 7 in 10 (70%) U.S. adults indicated they support actions like restricting TV ads for junk food.
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For more information at http://www.lightspeeedreserach.com
