Act-é Marketing Solutions Launches.
July 12, 2002
Act-é Marketing Solutions, Inc., an agency specializing in multicultural marketing solutions opened its doors for business in New York. A full service marketing communications agency, Act-é Marketing Solutions, Inc., is Hispanic- and women-owned.
The agency maintains headquarters in New York City and has affiliations in top Latino markets to assist in the implementation of national and international campaigns.
Act-é Marketing Solutions, Inc. service offerings range from public relations, cause-related marketing, corporate relations, and direct response one-on-one communications; to business-to-business, promotions and advertising & branding communications strategies.
“We provide our corporate business partners with the services and market insight that not only deliver sales but also enable clients to achieve their business objectives while creating societal alignment and strategic partnerships that generate mutual benefits,” said Carmen A. Sepúlveda, senior partner of Act-é Marketing Solutions, Inc.
“We do it with a team that has more than 60 years of combined and relevant experience, and a thorough knowledge of, and insight into the U.S. Hispanic market which allows us to build effective, integrated programs” added Gina Gallovich, Act-é’s COO.
Senior partner Mayrah Rocafort-Mercado stated that, “Today’s ‘multicultural market’ will be tomorrow’s market, this is not a trend or passing fancy – it’s serious business. Companies not currently marketing multi-culturally need to gear up their efforts now, if they wish to continue to reap future profits”.
Act-é Marketing Solutions, Inc. has an initial client roster that includes Clear Channel Entertainment, DMS, Federico’s Italian Bistro and “Amigos de Pataki” Campaign, a subcontract with Arcos Communications.