ADnotas.com and Caribbean Business launch strategic alliance in Puerto Rico.

Adnotas.com in Puerto Rico, a sister publication to HispanicAd.com, announced that it has inked an agreement with San Juan-based Casiano Communications (CCI) whereby it will include a weekly article from the Advertising/Marketing Section of Caribbean Business newsweekly on ADnotas.com, and together offer a unique combined advertising package targeted at top marketing executives in Puerto Rico.

After more than three decades, CCI’s award-winning Caribbean Business continues as the premiere business publication on Puerto Rico and the Caribbean, also offering business news and archived articles on CCI’s PRWOW.com. For its part, ADnotas.com was recently recognized by the Sales & Marketing Executives of Puerto Rico as the leading online marketing industry resource in its 2006 ‘C-level Executive’ study release in May.

“The advertising, marketing, media, research and sales professional in Puerto Rico has come to depend on ADnotas.com’s effort to supply a constant stream of news, pertinent articles and interactive tools that help increase the intellectual property of our Industry,” explained Eugenio Bryan, CEO of Adnotas.com. “Being able to also offer marketing-related content from Caribbean Business every week is a logical step that helps ADnotas.com expand its online coverage. Equally important, it allows both of us to offer our readers and advertisers the benefits of the powerful synergy between two top media: one print, the other online.”

CCI Chairman Manuel A. Casiano echoed Bryan, adding, “We were pleased to be approached by Eugenio Bryan and Jose Del Cueto from ADnotas, and that we were able to find areas where we could cooperate for the benefit of our readers and advertisers. This should serve to underscore the proven increases on Return-on-Investment (ROI) that weeklies or monthly magazines provide advertisers when combined with online media. An ad in the Advertising/Marketing section of Caribbean Business every week, combined with an ad alongside our weekly article on ADnotas.com, is powerful stuff.”

This new combined ad package in Caribbean Business’ weekly print edition and on Adnotas.com will be sold by both under a special rate structure.