Linda De Jesús-Cutler announced today her decision to leave her post as President of GlobalHue Latino.
Prior to GlobalHue Latino she was President and COO of The Bravo Group (a Young & Rubicam Brands & WPP company) and has been recognized for her contributions to the advancement of national and international brands.
d expósito & Partners announces their partnership with Kozy Shack to break two campaigns. The first launch is for a new brand of Latino-targeted, refrigerated desserts under the moniker Kozy Shack La Tradicional. The second is for a general-market initiative for a new breakfast cereal, called Kozy Shack Ready Grains.
Kraft Foods, Inc. has selected Houston-based Lopez Negrete Communications as Hispanic agency of record for its Kraft Singles brand.
Nobox Marketing Group announced today that it has been nominated for Best Online Campaign in the 13th Annual Webby Awards for its Download Day launch campaign on behalf of Mozilla’s Firefox 3.
Casanova was selected after a review of top agencies in the market by Grupo Radio Centro (GRC).
Accentmarketing’s President, Maria Romero announced the first release of their new initiative “Latinas in Charge” – a deep dive into the Latina experience today as documented by the Latina-led agency and its partner in this project, Monica Torres PhD, of SocialQuest. “Latinas in Charge” offers the marketing professional revealing trends and insights on crucial issues impacting Latina life – the economy, education, healthcare, and household finance.
Alejandro Clabiorne who was the VP Media Director at WingLatino has surfaced as the new VP Multicultural Communications Planning Director at Carat.
Sprint has assigned the media planning & buying responsibilities for their Hispanic focused efforts to Mindshare Multicultural. The Vidal Partnership continues to handle strategic marketing, promotions and creative responsibilities.
Juan Faura has been appointed Executive Vice President/Executive Director of Hispanic Market Consultants, a strategic research and consulting firm. Faura is the former President and CEO of noted Hispanic advertising agency Cultura.
At re:group we receive numerous Request for Proposals and Quotes (RFPs and RFQs) from prospective clients. Of late, they are becoming more arduous and less helpful in telling us what they are trying to accomplish.
Miami based Hispanic Group has been assigned the media planning and buying responsibilities for Discovery en Español US Hispanic.
Detour, a Social Communications Agency for the Hispanic Market, has opened operations with offices in Irvine, CA.
Detour specializes in creating and implementing complete social communications campaigns, which involves branding, strategy advertising and graphic design services.
