Tustin, California based al Punto Advertising has been Awarded the Hispanic assignment for Kia Motors.
Ad Agency
A New Network of Communications Agencies Covering LatAM, the Caribbean & The USA.
A group of 15 communications agencies from Latin America, the Caribbean, and the United States, with a presence in 18 markets and a combined billing of US$7 million, employing close to 200 staff and handling a portfolio of about 260 clients, announced the creation of Comya Global, a single network of boutique agencies whose focus is on personalized service with a broad local knowledge base in each country, giving effective results with a low implementation cost.
Nextel Expands Hispanic Initiative.
Nextel Communications Inc. announced the further targeted expansion of the “Nextel. Ya.” advertising campaign to the Hispanic communities in Orlando, Tampa, Boston, Philadelphia, Fresno, Sacramento and the Washington, D.C. area. The expansion includes a new Spanish-language television advertisement, which will air in these markets as well as Los Angeles, Miami, Chicago, San Diego, New York, Dallas and Houston. The campaign also includes new print, outdoor and radio executions.
De La Garza – Director of Client Services & PR @ Creative Civilization.
Creative Civilization – An Aguilar/Girard Agency announced the addition of Mike De La Garza as Director of Client Services and Public Relations to the Agency’s Executive Management Team.
Aida Levitan Leaves Bromley Communications.
Aida Levitan founder of Sanchez & Levitan, the agency that was purchased by Publicis and later merged with Bromley Communications has left the agency.
Agency Search For Corporate Communications +77%.
AdForum.com reported a 77% increase in searches for advertising agencies and marketing communication companies that have an expertise in Corporate Communications. This was the largest category increase reported for the year.
Cal Lotto Close To Finishing Review For Hispanic Agency.
The California Lottery is close to finalizing their agency review in the next month for a Hispanic AOR, an account valued at $28 million over 4 years.
Miqueli & Constanza Leave The Bravo Group …. Ño!
Mary Miqueli – SVP General Manager The Bravo Group in Miami and Gloria Constanza – SVP Director of Media Services The Bravo Group in New York have resigned from their respective agencies.
The Vidal Partnership Ad Age’s Multicultural Agency Of The Year.
Twice in three years, The Vidal Partnership earns the coveted honor of being named again the 2004 Ad Age Multicultural Agency of the year.
Felicidades!
Daumas @ Lopez Negrete Communications.
Patricia Daumas has joined Lopez Negrete Communications’ renowned team of creative directors.