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It may be surprising to some that lower-income households actually outpace their higher-income counterparts in consumer packaged goods (CPG) spending. In fact, this group alone will spend $85.3 billion on CPG in 2007 and will generate an additional $84 billion in incremental CPG growth during the next decade. To capitalize on this enormous opportunity, retailers and manufacturers need to deeply understand and anticipate the needs of this highly-fragmented segment of households and categories and not consolidate them into one homogeneous group.

To shed light on how different generations are “consuming” media — and what their future media preferences are likely to be — Deloitte & Touche USA LLP’s Technology, Media and Telecommunications (TMT) practice commissioned an extensive survey on the evolving role of media in America. This State of the Media Democracy survey offers a generational reality check on the usage of current media platforms/devices and what the future may hold.

According to Radio & Records magazine, the Hispanic Chamber of Commerce has sent a three-page letter to the Department of Justice and the FCC detailing its concerns about the proposed $13.6 billion merger between XM Satellite Radio and Sirius Satellite Radio. The group — the largest advocate of Hispanic-owned businesses, representing some 2 million businesses in the U.S., Canada, Puerto Rico and Mexico — said, “We are concerned about the negative impact that the merger will have on Hispanic business owners and Hispanic listeners.”

“Labor Day differs in every essential way from the other holidays of the year in any country,” said Samuel Gompers, founder and longtime president of the American Federation of Labor. “All other holidays are in a more or less degree connected with conflicts and battles of man’s prowess over man, of strife and discord for greed and power, of glories achieved by one nation over another. Labor Day…is devoted to no man, living or dead, to no sect, race, or nation.”

Key Facts about Women-Owned Businesses – 2007 Update, is underwritten by the MassMutual Financial Group.

Hispanics and Asians remain the fastest-growing national segments of the population, with television households increasing by 4.4 percent among Hispanics and 3.9 percent among Asians over last year, according to The Nielsen Company. In local markets, Nielsen estimates that Los Angeles continues to remain the number one Hispanic market, followed by New York, Miami, Houston and Chicago. Los Angeles also has the country’s largest Asian community, followed by New York, San Francisco, Honolulu and Chicago. New York is the largest African-American TV market, followed by Atlanta, Chicago, Washington, D.C. and Philadelphia.

Latino culture is at the heart of Scott Brand’s latest national Hispanic marketing initiative. The campaign dubbed, “Comparte tu Dicho” (Share your Dicho), seeks to compile the world’s first dicho-nary, or dictionary of Spanish-language proverbs.

Real median household income in the United States climbed between 2005 and 2006, reaching $48,200, according to a report released today by the U.S. Census Bureau. This is the second consecutive year that income has risen.

Meanwhile, the nation’s official poverty rate declined for the first time this decade, from 12.6 percent in 2005 to 12.3 percent in 2006. There were 36.5 million people in poverty in 2006, not statistically different from 2005. The number of people without health insurance coverage rose from 44.8 million (15.3 percent) in 2005 to 47 million (15.8 percent) in 2006.

Finding the right hotel room at the best price is a top concern for many travelers. But searching for the right accommodations has not always been an easy task for those who prefer to book in Spanish.

Team up with your creative partner and account managers, tell us your story in all its greatness, attach your work and send it in. Join in the celebration.

GfK Roper Consulting announced findings from its annual GfK Roper Reports® Worldwide Power Brands study revealing the continued decline of global brand strength among consumers worldwide with U.S. brands losing ground to their European and Asian counterparts. The brand power scores are based on consumer response regarding three key variables: “familiarity”, “really like”, and “advocacy.”