Over the last month, Miller brewing company has put its Hispanic account into review. Incumbent New York based The Bravo Group will defend and California based Casanova Pendrill, Miami based CreativeOnDemand and la comunidad are in the final phase of the review for the account.
Agency
Manny Gonzalez @ abece.
Manny Gonzalez has been named Managing Director of Hill Holiday’s Hispanic division called abece.
He replaces Jose Lopez Varella.
Breaking the Weak Link: Nine Steps for Moving Bad Salespeople up … or Out.
Every sales organization has at least one. A salesperson who consistently fails to meet his numbers, or goofs off on the ‘Net when he’s supposed to be calling, or makes lots of appointments but can’t seem to close anything. Low performers. If you’re a sales manager, these “weak links” are no doubt making you (and everyone else) miserable. There’s always one who seems to keep you wringing your hands–but for a variety of reasons you keep giving him one more chance.
Using call centers to boost revenue.
For some telecom and credit card companies, call centers account for more than half of all new revenues.
But a fear of putting service customers off with sales pitches and an ignorance of how much value is at stake have made many retail banks slow to implement a service-to-sales program.
Support for Roe vs. Wade declines.
The Harris Poll has been measuring attitudes toward the Roe vs. Wade decision legalizing abortion ever since it was decided by the Supreme Court in 1973. During the 33 years since then, Harris Polls found majorities, between 52 and 65 percent of all U.S. adults, in favor of Roe vs. Wade. Now, a new Harris Poll finds that Roe vs. Wade is supported only by a slender 49 percent to 47 percent plurality. In other words, support and opposition are almost equal.
Americans look into the Crystal Ball: What is likely to happen in the next 10 years?
A new Harris Poll finds that about half of all U.S. adults think it is likely or very likely that there will be a major new war involving many American soldiers (52%) a major terrorist attack like 9/11 in the United States (49%) in the next 10 years. Slightly fewer adults (45%) think that it is likely or very likely that Social Security benefits will be eliminated or sharply reduced, while slightly more than one-third (35%) think it likely or very likely that we will see a woman become president.
Online research plays critical role in consumers’ offline purchases.
The Internet’s greatest impact on shopping is assisting consumers in the decision-making process, regardless of whether purchases are made online or at retail stores, according to a study released by leading global Internet company Yahoo! Inc. and worldwide media communications specialist OMD.
Where US productivity is growing?
A McKinsey Global Institute study of US labor productivity finds that more sectors are contributing to growth now than in the late 1990s and that service industries are among the fastest growing. These facts bode well for the US economy.

























