The leadership of the public relations profession is stepping up its efforts to improve diversity within the industry, especially its senior management ranks. This was revealed by the issuance of a groundbreaking report entitled “Focus on Diversity: Lowering the Barriers; Raising the Bar,” by the Public Relations Coalition, an alliance of 23 major organizations representing all of the communications disciplines, comprising more than 50,000 members.
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Nationwide Walk To Benefit Children With Aids.
Local MannaWalk Events To Provide Nutritional Programs For Orphans With Epidemic Disease. On August 6, in big cities and small towns across the United States, people will unite and walk together to show their support for fighting HIV/AIDS in children across the globe. The new nationwide event, called MannaWalk, will raise funds to provide nutritional programs for children, mostly orphans, with this epidemic disease. Thousands of walkers are expected to participate in more than 300 MannaWalk events across the country.
Teens Forge Forward With The Internet & Other New Technologies.
Compared to four years ago, teens’ use of the internet has intensified and broadened as they log on more often and do more things when they are online.
AOL Latino Launches ‘El Visionario’ Entrepeneur Contest.
Ford Motor Company in partnership with AOL Latino continues its pioneering efforts to increase the success of Hispanic entrepreneurs with a groundbreaking online contest, El Visionario (“The Visionary”).
Nielsen Sets Advertiser Team … Not One Hispanic Expert On The List.
Nielsen has finalized its Advertiser Advisory Council, which will hold its first meeting Aug. 4 in Chicago.
TGI Puerto Rico – A Leading Indicator of Multi-Media/Product Usage Measurements.
Mediafax, Inc. and TGI Puerto Rico announced the release of topline data for the TGI Winter-Spring 2005-I Study conducted from February ’05 to May ’05. This Study contains informative insight into the Puerto Rico consumer’s Multi-Media and Product/Services Usage.
Back To School Spending To Slide 8%.
Though clothing, shoes, and school supplies will be strong sellers for the back-to-school season this year, spending in the electronics category will be tempered, according to the findings of a new National Retail Federation (NRF) survey.
Consumer Confidence Index Dips In July.
The Conference Board’s Consumer Confidence Index, which had increased in June, dipped in July. The Index now stands at 103.2 (1985=100), down from 106.2 in June. The Present Situation Index decreased to 118.5 from 120.8. The Expectations Index declined to 93.0 from 96.4 last month.
Confidence In The Economy Takes Summer Stumble.
Overall confidence in the economy slipped last month, according to the Small Business Confidence Index released today by SAM’S CLUB.
Back-to-School Spending.
Some surveys say back-to-school spending will be up, another says down — either way, the CE and PC sectors may not be happy.
