The brand’s name is derived from its founder-president José A. Ginarte, Esq., a Cuban-born, U.S.-educated attorney-at-law. The entity’s LLP name is Ginarte O’Dwyer González Gallardo & Winograd, LLP.
Agency
Hispanic Ad Agencies transforming themselves in Full Service AORs?
Based on industry blog postings in the last 48 hours by bloggers out there …………..
The cure for the US Hispanic Ad Agency future is to invest, pursue and pitch mainstream ad business with a Hispanic component. Going head-to-head with…
By Gene Bryan – HispanicAd.com. To read El Blog CLICK above.
Selig Center – The Multicultural Economy 2008.
he Selig Center’s estimates and projections of buying power for 1990-2013 show that minorities—African Americans, Asians, Native Americans, and Hispanics–definitely share in this success, and together wield formidable economic clout. Download study.
Achieving Impressive ROI with the Gay Consumer Market.
The gay consumer market, known as the LGBT (lesbian, gay, bisexual, transgender) market, is fast changing.
Advertisers and Audiences: How their views on Advertising Effectiveness differ.
Advertisers and marketers spend a great deal of time crafting ads that they think are effective. Consumers who view these ads at times have different ideas.
Univision Radio does not renew PPM contracts with Arbitron.
Arbitron stated in their Q2 2009 earnings call that Univision Radio will not renew their PPM contract with Arbitron in Miami, San Diego, and Phoenix.
Mexican Immigrants: How Many Come? How Many Leave?
The flow of immigrants from Mexico to the United States has declined sharply since mid-decade, but there is no evidence of an increase during this period in the number of Mexican-born migrants returning home from the U.S., according to a new analysis by the Pew Hispanic Center of government data from both countries.
