Agency

In September 1968, Congress authorized President Lyndon B. Johnson to proclaim National Hispanic Heritage Week, which was observed during the week that included Sept. 15 and Sept. 16. The observance was expanded in 1988 to a monthlong celebration (Sept. 15 – Oct. 15). America celebrates the culture and traditions of those who trace their roots to Spain, Mexico and the Spanish-speaking nations of Central America, South America and the Caribbean. Sept. 15 was chosen as the starting point for the celebration because it is the anniversary of independence of five Latin American countries: Costa Rica, El Salvador, Guatemala, Honduras and Nicaragua. In addition, Mexico and Chile celebrate their independence days on Sept. 16 and Sept. 18, respectively.

Almost all Americans are cutting back because of the recession, but in Hispanic households across the country, these cutbacks have a unique tone. New information from market research firm Mintel shows US Hispanics skirting some of the major lifestyle shifts being endured by non-Hispanics.

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More than 80 percent of Puerto Rican respondents say mobile communications technology such as smartphones and laptops have boosted personal productivity and, for many, have transformed their work-life balance, according to the latest findings from an international workplace survey.

The Nielsen Company announced the launch of a panel and platform for measuring Internet audiences. The new panel increases Nielsen’s measurement of Web sites from 3,000 to more than 30,000, provides better representation of Hispanics, teens, and cell phone-only households, and improves coverage of multiple personal computers in households.

This week we have Dr. Margarita Alegria, Ph.D. , she is the Director of the Center for Multicultural Mental Health Research at Cambridge Health Alliance, and a full professor in the Department of Psychiatry at Harvard Medical School. She is also the first and only tenured Latina professor at Harvard University. We spoke with her about mental health issues, trends, challenges, and disparities in service delivery among the Hispanic population. To listen to podcast CLICK above.

In our daily lives, thanks to GPS, Twitter, Google Latitude and countless other applications, there’s not a moment when we lack a perfect view of where we are, where we’re going and how to get there, not to mention the friends we might meet along the way. Yet in our lives as marketers, our view is quite a bit murkier. Where do we stand in relation to a global economic recovery? Just what “new normal” of consumer attitudes will we be returning to? And once we know where we’re going, what strategies and tactics are going to be most effective to get there? Unfortunately, there’s no GPS for that.

This statistical profile describes the demographic, employment and income characteristics of the Puerto Rican population in the 50 U.S. states and the District of Columbia. The characteristics of Puerto Ricans are contrasted with the characteristics of all Hispanics and the U.S. population overall. The profile uses data from the Census Bureau’s 2007 American Community Survey.