Agency

Crisis according to Albert Einstein.

Let’s not pretend that things will change if we keep doing the same things. A crisis can be a real blessing to any person, to any nation. For all crises bring progress.

Creativity is born from anguish, just like the day is born form the dark night. It’s in crisis that inventive is born, as well as discoveries, and big strategies. Who overcomes crisis, overcomes himself, without getting overcome. Who blames his failure to a crisis neglects his own talent, and is more respectful to problems than to solutions. Incompetence is the true crisis. To read El Blog CLICK on link above.

Consumer Conidence highest in 13 months.

Consumer confidence in the overall economy increased in March to its highest level in more than a year, according to figures released by the Consumer Electronics Association (CEA) and CNET. Although consumers reported improved expectations for the broader economy, the CEA-CNET Indexes also show that technology spending continues to fall.

UNICEF and Casanova Pendrill partnered to bring the World Water Week message to the community.

The Casanova Pendrill agency developed the engagement concept, designed the water vending machine as well as the water bottles, and implemented the event at the park in New York City.

Ad Cutbacks: A Silver Lining?

Look on the bright side.

The US advertising market is struggling, but there may be light at the end of the tunnel.

Raleigh and Austin are fastest-growing Metro Areas.

Raleigh-Cary, N.C., and Austin-Round Rock, Texas, were the nation’s fastest-growing metro areas between 2007 and 2008, according to July 1, 2008, population estimates for the nation’s metropolitan and micropolitan statistical areas and counties released today by the U.S. Census Bureau.

Making a Difference: Accentmarketing’s Ana Maria Montero.

I am writing to share with you the inspiring story of Ana Maria Montero, Group Account Director at Accentmarketing and the agency’s unofficial Director of Good Deeds.

Nielsen: Advertising builds confidence for Financial Brands in Crisis.

At a time when financial institutions are pulling back on their advertising a new study from Nielsen IAG shows that consumer confidence in the long-term health of these companies is dramatically influenced by advertising and marketing efforts.

Todobebe kicks off 10 year anniversary with 3.0 launch.

The 3.0 launch is the first of several initiatives in the digital and multimedia space that will be rolling out under its flagship brands Viva La Familia and Todobebé in 2009; the 10 year anniversary of the company.

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