Aguilar named GM of Univision Kansas City
April 2, 2016
Media Vista Group has named Elio Aguilar as General Manager of Univision Kansas City, responsible for all aspects of station sales and management in the Kansas City DMA.
Previously, Elio served as Vice President of Integrated Marketing Solutions for the Entravision station group in Orlando, responsible for the commercialization of the Univision and UniMas affiliates in the market as well as of Salsa 98.1FM and all digital properties. Earlier in his career, Elio formed an integral part of Los Cerezos Broadcasting, the group that brought Spanish television to Washington, DC where he was instrumental in building Los Cerezos into the market’s dominant Spanish media company.
“I’m very excited to join such a vibrant and growing station group as Media Vista particularly in Kansas City, a developing Hispanic market with limitless promise,” said Elio. “I can’t wait to lead the local team in reaching its full potential both in Sales and service to the Hispanic community.”
“Having the privilege of having worked with Elio in Washington, DC and Orlando, I’m confident that he brings the leadership, sales skills and experience necessary to strengthen our operation in Kansas City as we explore additional opportunities for growth,” said Antonio J. Guernica, Station Group Manager for Media Vista.
“Elio will maximize the opportunity to grow their sales that Univision Kansas City offers to the local business community as well as enhance the valuable service that we provide to the Latino community,” added Orlando Rosales, CEO.