Alessandri joins Univision as Sr. VP of Business Development.

Univision Communications Inc. announced that Rick Alessandri has joined the Company as senior vice president of Business Development. Alessandri will lead the charge on creating and expanding a variety of new revenue streams for the Company. He will be based in New York and report to Randy Falco, EVP and COO.
 
“Rick Alessandri’s bottom line orientation will be an important asset to Univision as we look to expand the Company while creating a variety of new revenue streams both on- and off-air,” Falco said. “Rick is recognized for his successful track record of nurturing existing brands while turning them into new franchises.”
 
“I am so excited to join Univision, the #1 brand for Hispanic America, and look forward to leveraging our unparalleled brand strength and deep relationship with the country’s fastest growing consumer segment to develop and build new brand extensions and business opportunities with world-class partners,” said Alessandri.