Alex López Negrete honored by Latin Business Magazine.

Latin Business magazine, a bimonthly publication serving the nation’s Latino business community, has announced Alex López Negrete, Chief Executive Officer and President of Lopez Negrete Communications in Houston, will receive the “Latin Business Marketing Spirit Award” at this year’s annual gala on October 12 in the Gold Room of the historic Millennium Biltmore Hotel in Los Angeles.

“Alex López Negrete is a true pioneer and leader in the Latino community and a natural to receive our Marketing Spirit Award,” says Latin Business Editor and Publisher Greg McComb. “López Negrete’s approach to Hispanic marketing has consistently proven to be effective, innovative and results-driven, while also representing the community in his work with dignity and accuracy.”

“I consider it a tremendous honor to be acknowledged by Latin Business magazine.” said López Negrete. “This award is important to me and my family, as it is to Lopez Negrete Communications because it shows that our work and tireless efforts in bridging the gap between Corporate America and Hispanic America have been recognized and acknowledged by our peers and the business community as a whole. This is indeed a special moment.”