Alicea-Velez – Executive Vice President @ Western Union LatAM/Mexico/Caribbean.

The Western Union Company (NYSE: WU) has announced the promotion of Liz Alicea-Velez to the role of Executive Vice President of the newly formed Latin America/Mexico/Caribbean organization, as well as a member of the Executive Committee. This announcement comes on the heels of the launch of two new business groups created to focus on important customer groups and continued response to the changing demands of Western Union’s markets. Alicea-Velez, who joined Western Union in 1992 and has held a variety of roles within Latin America, continues her leadership of the Orlandi Valuta and Vigo brands.

“One of Western Union’s key strengths has always been its understanding of and focus on its consumers,” said Christina Gold, President and Chief Executive Officer, The Western Union Company. “Liz’s experience and leadership will help strengthen this asset, and enable us to maximize the potential for growth in this diverse region.”

As Executive Vice President of Western Union’s Latin America/Mexico/Caribbean region, Liz Alicea-Velez has executive management oversight for all Western Union sales, service, marketing, systems/operations, financial and support functions throughout Mexico, Central and South America and the Caribbean – the largest remittance receiving region in the world. In her 15 years with the company, she has held a number of increasingly senior-level positions, most recently serving Senior Vice President of the Latin America/Caribbean region. Prior to joining Western Union, Alicea-Velez held positions in both the software and Spanish language television industries.

“As a Latina on the Executive Committee of a publicly-traded company, I am honored to continue my work responding to the changing needs of our consumers, and the strategic direction of Western Union,” said Alicea-Velez.