Almost Half Of Weekday Meals Now Prepared In Fewer Than Thirty Minutes.
January 25, 2004
About 44% of weekday meals in the U.S. are prepared in 30 minutes or less, and most consumers would like to cut that time even further, according to The U.S. Market for Ready Meals and Side Dishes, a new report by market research publisher Packaged Facts. With the number of two-working-parent households, single-parent households, and generation X and Y consumers who don’t know how to cook steadily increasing, it’s no wonder that quickly prepared, easily consumed, portable meal solutions are in demand.
The overall market for ready meals and side dishes grew by 39% in the five-year period from 1999 to 2003. Sales increased to $19.6 billion in 2003, a 7.4% increase over the previous year.
“When it comes to getting dinner on the table in a hurry, our options have come a long way from frozen dinners of yore,” said Don Montuori, Acquisitions Editor for Packaged Facts. “The food industry has been highly creative in packaging appetizing and time-saving foods that are quickly approaching a cooked from scratch quality.”
For more information at http://www.PackagedFacts.com
