American Latino TV taps Stern as Director of Distribution.

LatiNation, LLC, the holding company for the nationally syndicated TV programs American Latino TV (ALTV) and LatiNation, announced that it has hired Jeff Stern as Director of Distribution. Mr. Stern will lead ALTV’s syndication distribution arm as well as assist with parent company LATV’s multicast distribution strategy. In addition, Mr. Stern will supplement ALTV’s advertising efforts, particularly in Texas.

“With over two decades in broadcast television, Jeff’s experience will be a great asset to our company as we build on the distribution and advertising success of 2008,” said Robert G. Rose, Founder and Executive Producer, ALTV. “Jeff’s comprehensive background in both syndication and station ad sales are a perfect complement to our growth strategy. We are very pleased to have him on the team.”

Prior to his position at ALTV, Mr. Stern was the regional account executive at the San Antonio CBS affiliate KENS-TV, where he specialized in new business development and Internet sales. In addition to working for major sales rep firms such as TeleRep in Dallas and Petry Television in Chicago, Mr. Stern also has had extensive experience in distribution and ad sales in management positions at CBS’ KEYE in Austin, TX; FOX’s WVUE in New Orleans, LA; and WZTV FOX 17 / WUXP UPN in Nashville, TN where he was General Manager.