Arbitron eBook coming to your market for Spring 2006.
May 7, 2006
The Arbitron eBook, an electronic replacement for the printed Arbitron Radio Market Report, will be available to all markets for the Spring 2006 survey. Winter 2006 will be the last printed Radio Market Report delivered to customers. The Arbitron eBook is designed to preserve the look and feel of the printed book, while making it easier for customers to access, locate and use the data. Besides the convenience of having the books online, other benefits include quicker delivery, the ability to download all or parts of the book, the market map in color and other market information in chart format for use in your client marketing materials.