ARC Advertising Publicidad expanding into LatAM.

Santa Ana based, ARC Advertising Publicidad, Inc. is expanding its operations with a new office in Lima, Peru. ARC will serve as a marketing and advertising bridge between businesses in Peru and the U.S., assisting American clients who want to penetrate the very fast growing Peruvian market, as well as Peruvian businesses and organizations seeking to build awareness and contacts among target customers in the U.S. “Peru is a tremendous opportunity for many. The growth rate last year was 8.5% and this year is looking even better”, said Augusto Cruzalegui, President & CEO.

“These are times of economic uncertainty in the U.S.; however, we must realize that we live in a global economy where we often see some doors opening elsewhere, while others close nearby. It makes good business sense to expand into areas of opportunity that exist outside of our immediate comfort zone”, Cruzalegui said. ARC also serves Chile, Paraguay, and Costa Rica.