August 22, 2014 – “TIPPING POINT” for U.S. Population

Population experts will join EthniFacts’ Guy Garcia and NPR’s Maria Hinojosa to mark the date of the “Multicultural Tipping Point,” when the United States will officially become a nation comprised of primarily interethnic individuals, on Friday, August 22 at 10 – 11 a.m. at Father Duffy Plaza in Times Square, between 46th and 47th Streets.  The EthniFacts CulturEdge Countdown Clock will appear on the Clear Channel digital billboard to the west of Father Duffy Square during the press conference.

The new multicultural majority date was calculated by the EthniFacts Interethnic Proximity Index (IPI), an algorithm that takes into account multiracial populations, intermarried couples, cohabitating households, and residence location among other factors to provide a truer indicator of multicultural influence in American society and New Mainstream consumer markets. This research re-calculates the exact time of the “tipping point” as August 22 at 7:46 p.m. EDT.  Previous Census projections indicated that the United States would not reach this important milestone until 2043.

“America is about to be rediscovered,” said Garcia, President of Mainstream Initiatives for Ethnifacts. “The CulturEdge Countdown Clock tipping point date is a wake up call and a confirmation and validation of demographic and social change with enormous implications for all Americans.  The reimagining of America starts today, and we are all part of the journey together.”  Said EthniFacts CEO Mike Lakusta. “At this important point of transformative demographic change it’s clear that census projections only tell part of the story. Factoring in these other demographic data points is a much more accurate way to measure the true breadth and depth of the nation’s economic, cultural and social shift.”

The U.S. “tipping point” as displayed on the CulturEdge Countdown Clock that will be featured on americareimagined.com, which will be accessible through Latino USA’s website. Garcia is featured on the pilot episode of America by the Numbers.