Banikarim – CMO @ Univision.

Univision Communications Inc. announced the appointment of Maryam Banikarim to the newly created position of Chief Marketing Officer. As CMO, Banikarim will be responsible for coordinating the marketing of the company and its four areas of operation – television, radio, music and online. Banikarim was previously Senior Vice President of Strategic Marketing for the Univision Networks. She will remain based in New York and will report to Ray Rodriguez, President and Chief Operating Officer, Univision Communications Inc.

“Maryam has made significant strides in enhancing Univision Networks’ strategic marketing over the last several years, and we are pleased that she will now lead all of our efforts in this arena,” said Rodriguez. “After conducting a thorough search among internal and external candidates, our choice of Maryam for this position was clear. Maryam’s entrepreneurial spirit and proven success in developing and implementing strategic marketing initiatives will be a tremendous asset to us. We are confident that she will take us to new heights in her new role.”

“I am thrilled to have been granted the unique opportunity to oversee Univision’s nationwide marketing operations and appreciate the confidence Jerry Perenchio and Ray Rodriguez have in my abilities,” said Banikarim. “Univision is at a dynamic stage of its growth. I look forward to building on the momentum and ultimately driving additional growth across all divisions of the Company.”

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