Block – VP General Manager of McGraw-Hill Broadcasting in San Diego.

McGraw-Hill Broadcasting announced the appointment of Jeffrey Block as vice president and general manager of KGTV, the ABC-affiliate station in San Diego, and its Spanish-language Azteca America affiliate, effective Aug. 4. In this position, Mr. Block will be responsible for the strategy and day-to-day editorial and business operations of KGTV, Azteca America San Diego, and the station’s digital properties.

“Jeff brings to KGTV more than 25 years of leadership in news and sales in competitive broadcast markets, leading initiatives to monetize digital properties, achieving strong growth in ratings and revenues, and adopting new media technologies,” said Darrell K. Brown, president of McGraw-Hill Broadcasting. “We are excited to have him lead the KGTV team.”