Boost brand awareness through social media [REPORT]
October 31, 2013
Marketers are using social media more and more as an integrated tool for branding and advertising. Social media is shifting away from being used as its own individual medium, and is now consistently paired with other channels to increase ROI.
In this report, Nielsen examines the use of social media between advertisers and agencies, and forecasts how the use of paid social media will increase in the years to come.
To download report CLICK HERE.