Bromley picks up 28 Addys

At the recent 2015 San Antonio American Advertising Awards, Bromley Communications swept the show winning 28 ADDYs – the most by any local agency. Bromley took home 14 Gold, eight Silver and four Bronze awards for work produced on behalf of General Mills, Coors Light and the NBA.

“While this is one of our strongest performances in terms of numbers of trophies, I am most proud of the range of work – from the social media space, to radio, to television,” remarked CEO Ernest Bromley. “Creativity is alive and well and clearly reflected in the broad scope of work that earned our teams high honors.”

A Best of Broadcast trophy was awarded for Bromley’s Coors Light World Cup television work. The team had a multiple campaigns and projects that the agency turned into creative opportunities. The efforts resulted in the ten Gold, four Silver, two Bronze, and one Best Of Show awards for the brand.

For Ron Landreth, Creative Director, the 28 wins shine a light on the agency’s burgeoning social and digital capabilities. “We’re especially proud of the accolades because they recognize not just our established broadcast chops, but the impressive digital and social capabilities we’ve built up over the last few years.”

In a crowded digital category, the agency took home a Best of Digital award with its work for the millennial-focused Toaster Strudel Tumblr, a product of General Mills. The blog, now just over a year old, was recognized for its breakthrough efforts to engage fans of the popular breakfast pastry. This campaign excelled by reaching moms and millennials on the right platforms and in a manner and language that they could relate.

Six other awards were bestowed the agency for its work with General Mills brands.

2015 Addys Awards

COORS LIGHT
BEST OF SHOW – BROADCAST
“World Cup TV” (Visual Effects)

GOLD
“Lata” (Collateral Material – Poster)
“World Cup” (Consumer or Trade Publication – Full Page, Four-color)
“World Cup” (TV – Regional/National TV Single Spots, Products)
“World Cup” (Integrated Campaigns – Consumer Regional/National)
“World Cup” (Elements of Advertising – Visual, Illustration Single)
“Caja” (Elements of Advertising – Visual, Illustration Single)
“Lata” (Elements of Advertising – Visual, Illustration Single)
“World Cup VFX” (Elements of Advertising – Visual, Animation or Special Effects)
“Summer Brew – Peel” (Elements of Advertising – Visual, Animation or Special Effects)
“World Cup” (Elements of Advertising – Sound Design)

SILVER
“Caja” (Out-of-Home – Outdoor Board)
“LigaMX Campaign” (Out-of-Home – Campaign)
“Race” (TV – Regional/National TV Single Spots, Products)
“Summer Brew” (Integrated Campaigns – Consumer Regional/National)

BRONZE
“World Cup” (Collateral Material – Poster)
“LigaMX Campaign” (Integrated Campaigns – Consumer Regional/National)

GENERAL MILLS
TOASTER STRUDEL
BEST OF SHOW – DIGITAL
“Toaster Strudel Tumblr”  

GOLD
“Toaster Strudel Vine” (Digital Advertising – Social Media, Single Platform)
“Toaster Strudel Tumblr” (Digital Advertising – Social Media, Single Platform)
“Strudel Social Media Campaign” (Digital Advertising – Social Media, Campaign)

TRIX
BRONZE
“Mega Frutini” (TV – Regional/National TV Single Spots, Products)

TOTINO’S PIZZA ROLLS
SILVER
“Zombie Campaign” (TV – Regional/National TV Campaign, Products)
“Equity Campaign” (TV – Regional/National TV Campaign, Products)

NBA
GOLD
“éne•bé•a Hispanic Heritage Month” (Digital Advertising – Social Media, Single Platform)

SILVER
“2014 éne•bé•a Finals Memes” (Digital Advertising – Social Media, Single Platform)

BRONZE
“éne•bé•a Spurs Championship Visual” (Digital Advertising – Social Media, Single Platform)
 
BROMLEY
SILVER
“Santa’s Agency” (Advertising Industry – Self Promotion, Digital Advertising)