Buen Sabor has selected Pólvora Advertising to lead its signature brand to the Multicultural market.

Buen SaborSelects Pólvora for Multicultural Marketing and Advertisin.

Buen Sabor, a specialty food company that focuses on offering Latin American inspired, ready-made meals   has gained recent success with the launch of eight all-natural products now available in the frozen food aisle of major retail locations nationwide. “Pólvora demonstrated a vast knowledge of the target segment and has extensive experience with fast growing entrepreneurial brands,” said Buen Sabor’s Chief Executive Officer and Founder, Sarah Pike.

Pólvora Advertising, with offices in Boston’s Back Bay, has launched over ten brands to the US Multicultural market, and was recently recognized for excellence in digital marketing.  “We are very excited to be working with Buen Sabor,” said Rudy Bozas, president at Pólvora.  “Buen Sabor is a successful brand because of its unique selling proposition; one that comes together only once in a lifetime.  Their entire management team is extremely entrepreneurial, which was a perfect fit for how we think and operate.”