Univision Communications Inc. announced that it has launched a massive multi-platform campaign to educate the country’s Hispanic population on the upcoming Congressionally mandated transition from analog to digital television broadcasting (DTV). Univision is taking the lead, starting its education program well ahead of the other broadcast networks in order to ensure that all Hispanics in the U.S. and Puerto Rico are appropriately informed about this complex and important issue.
Business
LaPolitica to launch on November 5, 2007.
Arturo Villar’s Solmark Media Group, which also publishes Hispanic Market Weekly (HMW), has been distributing information to people in the ad industry about the content and target publishing date of November 5th, 2007 for their new publication dedicated to help politicians, elected officials, candidates, campaign managers, advisers and consultants better understand, reach and create effective strategies to reach Latino voters.
Editorial Campana bets on the talent of New York Latino Authors.
Editorial Campana, a Latino publishing company dedicated to promoting the talent of independent writers, announced the official debut of its 7 new titles. The event will take place on October 4, at 7:P.M at the NYU’s King Juan Carlos I of Spain Center.
Univision’s Democratic Presidential Forum.
Univision Communications Inc., together with the University of Miami, made history this evening with the broadcast of the first ever U.S. presidential candidate Forum in Spanish. Univision’s Democratic Presidential Candidate Forum provided an innovative and landmark opportunity for the candidates to speak directly to the growing Hispanic electorate, whose votes will play a pivotal role in the next presidential election.
GOP shuns Hispanics at its peril.
It’s gotten cheap to say, but Sunday night it will be true: History will be made. For the first time ever, presidential candidates will take part in a nationally televised debate en español. That anyone would even entertain the idea is a sign of the growing political clout of Hispanics. BY JOSE CANCELA
The changing racial and ethnic composition of U.S. Public Schools.
The 5-4 decision by the U.S. Supreme Court in June to strike down school desegregation plans in Seattle and Louisville has focused public attention on the degree of racial and ethnic integration in the nation’s 93,845 public schools. A new analysis of public school enrollment data by the Pew Hispanic Center finds that in the dozen years from 1993-94 to 2005-06, white students became less isolated from minority students while, at the same time, black and Hispanic students became slightly more isolated from white students.
Average ACT score rises among Hispanic High School Grads in the U.S.
The average ACT composite score for Hispanic U.S. high school graduates rose in 2007 for the second time in the past five years, as the number of Hispanic students taking the ACT reached another record high. The percentage of Hispanic test-takers who are ready for college-level coursework also grew.
African-American, Hispanic, and urban students score lower than their peers in Economics.
In a newly-released report summarizing the results of an economics assessment completed by 11,500 high school seniors, fewer than half (42 percent) of students scored at the “proficient” level when queried about market economics (including personal finance), national economics, and international economics. In addition, African-American, Hispanic, and students in large urban settings scored lower than other student populations.
Hispanic children living in poverty.
Although on balance, child well-being across the nation has improved since 2000 – especially for teens – many younger children, including Hispanic children, continue to face significant hardship in four key areas, according to the Annie E. Casey Foundation.
Hispanic Votes significant in 2008 Election.
Hot button topics like immigration and the first Hispanic Democrat to seek presidency will play a defining role in the 2008 presidential election making Hispanics a veritable swing voting bloc.
The Millennials, Financial Services, and the Web.
The college-bound “Millennial” generation born between 1982 and 2000 will represent the next mass affluent group. Financial institutions will need new marketing approaches.
AAAA MAIP Diversity Career Fair.
Registration is now open for the 4th annual AAAA MAIP Diversity Career Fair. The event, which takes place Thursday, August 9th in New York City, offers an opportunity for agencies to meet the graduates of the 2007 Multicultural Advertising Intern Program, as well as alumni of the program. Event sponsorship opportunities are also available. Participation is open to AAAA Members only.
Let’s join the immigration debate and put an end to the racist demagoguery.
This note has nothing to do with advertising to US Hispanics. And, at the same time, it has everything to do with advertising to US Hispanics.
This note is the product of anger, concern, fear, disappointment, pride and, in a humble way, an attempt to put my two cents worth in the topic of our times: immigration.
Art Exhibit: Photography by Children of Migrant Farm Workers.
The Art Gallery of Knoxville is proud to present a national exhibition that examines the U.S. / Mexico Border and the lives of migrant farm workers and Appalachian families in rural TN.
Arturo Villar to launch La Politica.
Miami based Solmark Media Group, publishers of Hispanic Market Weekly, will be launching a new publication delivered digitally and via subscription targeting Hispanics interested in politics in the USA and the Americas.
Arturo Villar – Publisher of Hispanic Market Weekly has been known to have a keen interest in politics and its impact on society and the economies of the Americas.
