Canela Media announces New Partnerships, Data Product, Content and Advertising Solutions

Canela Media, a leading technology and innovation Hispanic multicultural media company, announced its plans for the coming year at the 2024 IAB NewFronts underscoring its commitment to investing in technology, data solutions, and content to engage and entertain Hispanic audiences in the U.S. and Latin America. As the company celebrates its five-year anniversary, it highlighted growth and scale milestones, new and exclusive partnerships, the launch of Canela Audience Solutions, relaunch of CANELA.TV’s app with a new user experience, breakthrough ad solutions, and exciting new content for brands looking to reach Hispanic viewers.

“In five years, Canela has grown to become a complete ecosystem for brands that want to reach U.S. Hispanic audiences” said Oswald Méndez, Chief Marketing Officer, Canela Media. “We are currently able to reach 45 million monthly unique viewers, which is 65% of U.S. Hispanics, and we are well on our way to achieving a new milestone of 55 million monthly uniques across Canela Media by the end of 2024. With our unprecedented reach and scale, Canela Media is a must-have for any audience strategy aimed at reaching and connecting with U.S. Hispanics.”