Canela Media Sets New Benchmark in Hispanic FAST Streaming with 88% Year-Over-Year Growth in Monthly Viewing Hours

Canela Media announced record-breaking growth across its portfolio of FAST (Free Ad-Supported Streaming Television) channels, reinforcing its leadership position in the Hispanic FAST streaming landscape.

In June 2025 alone, Canela’s FAST ecosystem surpassed 6 million monthly viewing hours — an extraordinary 88% increase year-over-year from 3.2 million hours in June 2024. This remarkable growth is fueled by Canela Media’s expansive distribution footprint, innovative programming strategy, and culturally resonant content that continues to captivate and grow both U.S. Hispanic and Latin American audiences.

“Our FAST strategy isn’t just scaling — it’s succeeding because it’s built intentionally: for culture, for community, and for choice,” said Karsten Amlie, SVP of Content Distribution and General Counsel at Canela Media. “From our owned-and-operated experiences on Canela.TV to our third-party partner channels, and through wide distribution on platforms including Samsung, Roku, LG, Vizio, Xumo, TCL, VIDAA, Fubo, and Plex, Canela now boasts one of the largest and most dynamic Latino FAST footprints in the market.”

Canela’s FAST portfolio has doubled over the past year. Within the Canela.TV app alone, its 70-channel FAST guide features:

• 20 owned-and-operated channels, including:

○      Top novelas: Novelas Turcas, Pasiones Legendarias, Novelas Brasileñas

○      Popular movie channels: Hollywood y Más, Clásicos, Cine Picante, Acción Mexicana

○      Genre-focused content: Canela Deportes, Canela Kids, Canela Hits, Regional MX, Ritmos Inolvidables, and more

• 48 premium partner channels such as Hallmark en Español, CNN, Discovery, beIN Español, RCN, Novelisima, and additional channels from Azteca, Sony, Warner Bros., and América Vivo.

“From action-packed movies and classic novelas to sports, kids’ entertainment, and faith-based programming, Canela’s FAST lineup reflects the diversity and depth of our audience’s tastes,” added Gachi Ciurluini, VP of Content Strategy at Canela Media. “Our distinctive mix of original hits like Secretos de Parejas and global fan favorites like Fatmagül and Captain Tsubasa has made Canela a premier destination for Hispanic viewers worldwide.