Citibank Brings Credit Education To The Hispanic Community .

To meet the needs of Hispanic Americans, Citibank advances its long-standing commitment to credit education with the launch of its newest initiative, Hablando de Credito. Spanish for “Let’s Talk About Credit,” Hablando de Credito dispels common “credit myths” and empowers adult Hispanics with all the essential resources and straightforward information necessary to take control of their finances and credit.

The cornerstone of this credit education effort is a free, easy-to-use Spanish-language website, http://www.CuidaTuCredito.com.

“This is an audience that’s seeing more and more choices in financial services, yet, still lacks the confidence to make the best money management decisions,” said Juana Estevez, VP, Hispanic Marketing, Citi Cards. “The website is a simple, but powerful tool. It’s the place where Hispanic consumers can go to learn not only the most necessary personal finance skills, like creating a budget, but also how to build and maintain good credit which will ultimately help them achieve their personal goals.”