Clean & Clear teams up with mun2’s ‘The Shift’.
May 26, 2006
Hispanic teens are fast becoming the new avatars of cool. ‘Intraculturalism’ is simply the word to describe this group who are just as influenced by Hispanic culture and Spanish-language media as they are by mainstream media. They also represent the future direction of the 43 million strong U.S. Hispanic consumer market. And with a current spending power of $20 billion and a projected growth rate six times higher than the rest of the teen market, Hispanic teens are a force in and of themselves. Clean & Clear recognizes and understands this unique population and has partnered with one of the hottest shows on mun2 to present the “Most Memorable High School Moment” Contest.
One recent high school graduate and his or her best friend will win a trip to Universal Studios in Hollywood – compliments of Clean & Clear. In addition to the trip, the friends will appear on mun2’s The Shift.
Viewers will be asked to send a story with 200 words or less to mun2tv.com detailing their most memorable high school experience with their best friend, along with a picture of the two in cap & gown. These submissions automatically enter them into the contest for a chance to win the trip to Universal Studios Hollywood and appearance on The Shift where they’ll receive a year’s supply of Clean & Clear Brand products to take home.
The four-week promotion of the contest begins June 16, 2006 and ends July 14, 2006. Randomly selected photos and experiences will be featured on mun2tv.com and THE SHIFT throughout the promotion until the winner is chosen. Entrants must be at least 17 years of age by June 16, 2006 and be ‘Class of 2006’ high school graduates. Only one entry per person is accepted. Only complete entries will be considered. Official rules and details on how to enter can be found at: mun2tv.com.