Coca-Cola and Dia De La Mujer Latina rings Health Fiesta to LA.

Dia de la Mujer Latina, Inc. (DML) and Coca-Cola teamed up to bring “Health Fiesta” to Los Angeles, featuring free health and wellness screenings, fitness training and nutrition counseling in a fun, interactive environment.

Coca-Cola supported DML as part of its “Viviendo Positivamente/Live Positively” commitment to making positive contributions to the communities it serves. The event, which was held Sunday, August 29 at the Los Angeles Convention Center, drew more than 5,000 attendees. Free screenings included breast cancer exams, diabetes and cholesterol check-ups, vision tests, pregnancy tests, blood pressure tests, HIV + STD screenings, and depression and anxiety screenings.

“It is very concerning to have a tremendous need for free health and wellness early-detection screenings among Latino women and we are dedicated to help in any way that we can,” said Luis Fernando Ramirez, vice president and region manager, West Region, Coca-Cola North America. “From supporting grassroots initiatives like Dia de la Mujer Latina to pledging to fund eight new Viviendo Positivamente/Live Positively Fitness Centers in California schools, Coca-Cola is committed to helping people live healthy active lifestyles.”