Coca-Cola sails with Telenovela Fans and Families on Disney Cruise Line.

Six winners who wished upon a star will find themselves surrounded by breathtaking ocean views and animated motion picture characters after meeting two of their favorite telenovela stars in Miami. Through the Coca-Cola Telenovela Club, these winners and their families will embark on an unforgettable experience to mix and mingle with Jacqueline Bracamontes and Cristián de la Fuente before boarding the Disney Dream® cruise ship on a 4-Night Bahamian Cruise Adventure. The excitement begins on Friday, January 27 when the winners and up to five additional guests, convene in Miami, FL for the start of their magical journey.

“As part of our ‘Open Happiness’ campaign, the Coca-Cola Telenovela Club continues to find new and innovative ways to make our consumer’s dreams come true,” said Al Rondon, Senior Brand Manager, Hispanic Marketing, Coca-Cola North America. “In this edition of the Coca-Cola Telenovela Club, we’re offering the unique opportunity to meet two popular telenovela stars through an unforgettable trip. This is how the Coca-Cola Telenovela Club will continue its ongoing promise to ‘open’ happiness and make dreams come to life.”

Two of the winners were selected through an online sweepstakes at www.mycokerewards.com, and the remaining four were awarded through sweepstakes with radio partners in New York, Chicago, Dallas and Houston. The six grand prize winners will receive complimentary round-trip air fare and hotel accommodations for themselves and their guests, as well as a full itinerary of exciting activities with the stars in Miami, including an evening gala. Following these star-studded events, the winners and their guests will receive roundtrip transportation to Port Canaveral and board the Disney Dream, the newest ship in the Disney Cruise Line fleet. In addition, they will receive a $500 on-board credit to enjoy throughout the four day cruise. Their experience will conclude with a Coca-Cola VIP farewell party to celebrate their memorable trip.

“Being able to connect with some of our biggest fans is one of the best parts of what we do,” said Bracamontes. “They’re our motivation, which is why we are delighted to be part of the Coca-Cola Telenovela Club in what promises to be a truly unforgettable event.”

The Coca-Cola Telenovela Club is part of the Company’s overall 2012 Hispanic marketing effort, which features both traditional and non-traditional media, including radio, digital, and retail point-of-sale elements. Fans should look out for more Coca-Cola Telenovela Club events in 2012.