Comcast & Univision partner to deliver VOD Inaugural Address.
December 20, 2008
Comcast Corporation and Univision Communications Inc. announced their plans to deliver coverage of the Inaugural Address in Spanish through Comcast’s popular video-on-demand (VOD) service. For the first time, viewers will have extensive access to this historic event, delivered by two industry leaders in Spanish. President-elect Barack Obama’s Inaugural Address will be available starting Tuesday afternoon Jan. 20 on Comcast On Demand, Channel 1 in “Top Picks” under “Barack Obama,” following the live broadcast on the Univision Network.
“Creating the opportunity to provide this unique content represents our continued commitment to the Hispanic community,” said Susan Gonzales, senior director, External and Federal Affairs, Comcast. “This partnership with Univision allows us to further engage the Hispanic community in this historic event while providing access to content when they want it.”
“Univision and Comcast were at the forefront of informing, empowering and motivating our viewers to participate in the 2008 Presidential Election, making the coverage of the Inaugural Address an event of great interest to our audiences,” said Jennifer Ball, senior vice president, Affiliate Marketing and Distribution, Univision Communications Inc. “Our ongoing mission to provide our audiences with access to vital information is now extended through this partnership with Comcast. We are committed to ensuring our VOD programming delivers for both our distribution partners and our audiences.”