Conill PSA Will Help Kids with Life-threatening Conditions.
February 23, 2006
After 9/11, America has looked to win the hearts and minds of the world.
Miami-based International Kids Fund (IKF), a program of Jackson Memorial Foundation, will launch its first public service announcement campaign, designed to mobilize local, nationwide and international awareness and fund raising for critically ill children from around the world.
The International Kids Fund (IKF), a program of Jackson Memorial Foundation, will launch its first public service announcement campaign, designed to mobilize local, nationwide and international awareness and fund raising for critically ill children from around the world.
The PSAs, which were produced pro-bono in English and Spanish by advertising agency Conill Advertising Inc., powerfully illustrate a mother’s joy when learning that her child will be saved by IKF and urge the public to support the organization so more kids will have the same chance.
Recently, IKF became known internationally for helping save the life of a 14-year-old Haitian girl, Marlie Casseus. The organization seeks to provide life-saving medical care to needy children from around the world who suffer from life-threatening illnesses that cannot be treated in these children’s home countries. Since its founding in 2001, it has provided assistance to hundreds of children from 22 countries, primarily from Latin America and the Caribbean, a region with strong ties to South Florida.
The PSA campaign launch will take place on Wednesday, March 29 during a luncheon at the JW Marriott Hotel in Miami.
If you would like more information call 305-573-3654 or ma*****@***pr.com