Conklin – Corporate Media Director @ Univision Radio.

Univision Radio announced the appointment of Rex D. Conklin as corporate media director. Conklin will be based in Chicago and will be responsible for all Univision Radio media strategy, planning and analysis and will report to Jorge A. Plasencia, vice president of marketing, corporate communications and public affairs.

Previously, Conklin was manager of broadcast media for Sears, Roebuck and Co., where he managed the national and local radio and television investment supporting all Sears brands, businesses and formats. An 18-year veteran of Sears, Conklin served in a variety of positions for the retailer including assistant creative director, sales promotion manager, associate buyer and broadcast marketing manager. Conklin is a member of the Radio Advertising Effectiveness Lab (RAEL) Research Committee and the Marketing and Communications Advisory Committee for the American Red Cross of Greater Chicago.

Jorge A. Plasencia, commented, “Rex has an impressive background in marketing, advertising and media and we’re pleased to welcome someone of his caliber to the Univision Radio family. His extensive knowledge of the media industry will help our radio stations continue their profitable growth and better serve the rapidly growing U.S. Hispanic community.”

In response to the announcement, Conklin commented, “I am extremely proud to be joining the Univision Radio team and excited about the opportunity to contribute to the growth, profitability and brand equity of the country’s preeminent Spanish-language radio group.”