Creative Civilization wins two major accounts.
March 3, 2006
San Antonio-based Creative Civilization – An Aguilar / Girard Agency – announced that it has been awarded a prime contract for the Texas Department of Transportation (TxDOT) and the Hispanic account for American State Bank.
Previously Creative Civilization worked on TxDOT’s “Don’t Mess with Texas” campaign as a Hispanic subcontractor, but now it has been awarded lead agency, prime contract responsibilities for all services and markets. West Texas-based American State Bank is one of the leading financial institutions in Texas and has tapped the agency to produce a fully-integrated marketing campaign targeting the large and growing Hispanic population. Campaign elements will include creative responsibilities for TV, radio, outdoor, print and in-bank collateral materials, as well as media planning and buying responsibilities, and public relations outreach.
Agency President Gisela Girard said, “These two major client wins, along with our recent wins for Cricket Communications and Vidorra, and our 21 new ADDY awards, add up to a fast-paced and exciting first quarter. This new business activity has created a robust beginning to 2006.”