Daumas – Senior Creative Director @ VIVA Partnership.

Linda Lane Gonzalez, president and founder of VIVA Partnership, Inc., announced the appointment of Patricia Daumas as Senior Creative Director.

“Patricia is an energizing influence for our entire team. Her creative sensibilities and her talent complement our marketing philosophies perfectly,” said Ms. Gonzalez. “Her depth of expertise working with category leaders in automotive, telecommunications and packaged goods will contribute significantly to our accelerated growth plans.”

Ms. Daumas, an award-winning senior level creative professional, brings to her position more than 20 years of experience in creating for Latin America and US Hispanic markets. In addition to creating concepts and writing and developing award- winning campaigns for a wide range of blue chip clients, Ms. Daumas has a solid background in broadcast and print supervision and production coordination.

Prior to joining VIVA, Ms. Daumas was an Independent Contractor, responsible for national and dealer campaigns for Kia Motors for television and radio, for three consecutive years. Before establishing her freelance business, Ms. Daumas was the Senior Creative for La Agencia de Orci where she handled American Honda –National and regional; Allstate –USA and Puerto Rico; MCI; MoneyGram; Hornitos Tequila, California Commerce Bank and Bell Atlantic.

Her work has garnered many prestigious national and Spanish-language international advertising awards for print and television including the Radio Mercury Award, F I A P, Sol de Iberoamerica, Círculos Creativos, Heraldos, P&G’s World Class Copy, Premio Nacional de la Publicidad, Worldfest Gold Awards and U. D. International Copy Award.