de Miguel Director of Sales & Marketing for Castalia LatAM.

Castalia Communications has named Fernando Ramos de Miguel Director of Sales & Marketing for Mexico and Central America. The announcement was made today by Luis Torres-Bohl, President.

In his new role as Director, Ramos will take on the responsibility for distribution and affiliate relations for BBC World in these markets while continuing to handle advertising sales for the MEXICANAL Television Network and the distribution of content to broadcasters and new media companies.

“Fernando is a confident and enthusiastic executive with ample experience in the pay TV industry,” said Torres-Bohl. “He’s leveraged his experience with Discovery Networks and TV Azteca to successfully increase the advertiser base for MEXICANAL while simultaneously demonstrating management skills that warrant additional responsibility. We believe he’ll bring positive results in generating revenues from advertising sales for MEXICANAL and increasing distribution of BBC World in the markets he now oversees.”