Dieste harvests talent from Miami Ad School’s Greenhouse.

A team of talented graduate students from famed Miami Ad School are cutting their agency teeth on the job while pursuing internships at Dieste—the first Hispanic ad agency to partner in the school’s Greenhouse program.

With a reputation for graduating some of the most creative and award-winning students in the industry, Miami Ad School offers Greenhouses to allow real-world experience to its grads in top shops around the world. The program allows students to work in-house with agency creatives, account directors and executives for a period of three months as part of its unique approach to developing marketing communications talent.

Miami Ad School has a high percentage of Hispanic students and recently, the institution has seen an increased interest in Hispanic advertising. Dieste was identified as the best partner to deliver the Hispanic ad agency experience to the school’s talented crop of students.

“The Greenhouse was created to expose our students to richly diverse environments at top agencies and help them achieve their full potential as ‘pop culture engineers’, said Pippa Seichrist, president of Miami Ad School. “Good advertising cannot be disconnected from consumers the same way that learning how to be good in the ad world cannot be disconnected from the real world of the agency—Dieste is a terrific partner to help our students gain experience from the best multicultural agency in the U.S. today.”

During the course of the year, Dieste expects to train at least 24 students who are carefully selected by the school. To qualify for the Greenhouse, advanced graduate students need to demonstrate unique skills including a strong understanding of strategy, concept, execution and social and new media. The program is offered around the world, in cities such as London, Sydney, New York, Chicago, Boulder, Amsterdam, Dubai, Berlin, Sao Paulo, Moscow, Budapest, Beijing, Brussels, Moscow, Shanghai and now, Dallas.

“It is an honor to bring in such new talent; to see students with such a passion for our industry. They could not have come at a better time—our team is doing some very innovative projects for our top clients and we also have some interesting cutting-edge plans spearheaded by the agency and these students are already fully engaged,” said Aldo Quevedo, president of Dieste, Inc.

Students’ progress and experiences will be documented on the Miami Ad School website:http://www.miamiadschool.com/dallas>

To hear a podcast with Pippa Seichrist describing the Greenhouse (Grow Talent, Grow) and to learn more about Dieste, visit http://www.dieste.com