DirecTV agrees to stop Abusive Marketing Practices.
November 17, 2010
A nationwide, $13.25 million settlement has resulted from a two-year, multi-state probe of the satellite TV provider after “confusing contracts, deceptive ads and misleading promotions” were uncovered.
“This was classic bait and switch,” Connecticut Atty. Gen. Richard Blumenthal said in a statement, “hooking consumers with phony discounts and then hitting them with hidden charges. Consumers thought they were getting a deal only to get clipped. Customers who caught on and canceled were sometimes clobbered with substantial cancellation fees.”
Mike White, chairman, president and chief executive officer of DIRECTV, said the company “is committed to always operating with the highest standards of integrity and will move forward with continued dedication to providing the best video experience possible for our customers.”
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