DIRECTV launches Univision and TeleFutura on HD.
March 29, 2010
DIRECTV became the first video provider to offer national distribution of Univision HD and TeleFutura HD networks, marking the beginning of DIRECTV’s HD expansion to more than 160 HD channels. DIRECTV is also launching Univision and TeleFutura local stations in HD in top Hispanic markets soon, in anticipation of the 2010 FIFA World CupTM.
“Our viewers have come to expect the best from our networks, and partnering with DIRECTV allows us to deliver our networks via their leading satellite technology.”
“Univision and TeleFutura are two leading broadcast networks and DIRECTV is honored to be the first provider to offer these essential networks in striking HD,” said Derek Chang, executive vice president, Content Strategy and Development for DIRECTV. “The demand for HD content continues to grow among Hispanic households, and we are committed to providing that content to our Spanish-language customers, including the highly anticipated 2010 FIFA World Cup.”
“We are thrilled to make both Univision and TeleFutura available in high definition on DIRECTV, providing our viewers the opportunity to enjoy their favorite programming in the highest digital quality picture available,” said Tonia O’Connor, executive vice president, Distribution Sales and Marketing. “Our viewers have come to expect the best from our networks, and partnering with DIRECTV allows us to deliver our networks via their leading satellite technology.”