DIRECTV Más launches Cine Estela.

DIRECTV, Inc., has added Cine Estelar, to its DIRECTV Más channel lineup, offering customers an exclusive cinematic experience that includes top-grossing box office hits with Mexico’s most recognized actors spanning several decades to today’s contemporary hits.

With Cine Estelar, and Cine Nostalgia, a new channel featuring Mexican film classics that was launched on DIRECTV Más in early October, DIRECTV’s Spanish- and English-language service now offers its customers the most comprehensive collection of Mexican films – all available only on DIRECTV Más.

“DIRECTV Más offers the most sought-after Mexican programming package available in the United States,” said John de Armas, vice president, WORLDDIRECT, Inc. “The combination of Cine Estelar and Cine Nostalgia enables DIRECTV customers to enjoy both the best of the Mexican Golden Era and contemporary color films. No other Spanish-language TV service can offer such a complete movie-watching experience. DIRECTV Más gives the U.S. Hispanic community an exclusive and complete collection of Mexican cinema.”

“Cine Estelar is a great addition to any movie-lover’s collection. It gives you the best films from all decades, 24-hours a day. This is the opportunity to sit down with your family and experience the cinematic magic of Mexican movies,” said Cine Estelar CEO, Carlos Vasallo.

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