Discovery Familia and DIRECTV Más National Mall Tour.

Discovery Familia, the all-family, Spanish-language network from Discovery Communications, and DIRECTV Más are taking the network on the road and bringing it to life with a national mall tour that will provide Hispanic viewers, in key markets, a taste of their exceptional programming offerings via interactive activities and demonstrations that the whole family can enjoy.

The traveling exhibit, made possible in partnership with DIRECTV Más(TM), recreates the warmth of the family home, with a spectacular 900-square-foot structure equipped with a living room, family room, kitchen, and backyard where a host of surprises are in store for visiting parents and their children. Among these:

The Discovery Familia tour kicks-off on February 9th starting with the Great Mall in Milpitas, California followed by Simon Property Group mall’s in: Brea, California; Irving, Texas; Miami, Florida; Jersey City, New Jersey; Langhorne, PA; and Calumet City, Illinois (full schedule and dates below).

“With Discovery Familia the entire family has a place to call home, where the best in family oriented programming can be found all under one roof. The channel is, at its core, all about what is best for Hispanic families; a safe haven were the family bond is strengthened through programming that not only entertains but also educates and inspires.” said Luis Silberwasser, Senior Vice President and General Manager, Discovery Networks U.S. Hispanic Group.

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