DishLATINO adds Spain’s Antena 3 Internacional
September 26, 2014
DishLATINO debuted Spain’s Antena 3 Internacional, adding another channel to its lineup that connects subscribers in the U.S. to their home country abroad and expands the cultural variety for all viewers.
“Antena 3 Internacional is a leading broadcaster in Spain – it is a natural fit with our channel lineup as we seek to provide more relevant and high-quality content that speaks directly to our subscribers,” said Alfredo Rodriguez, vice president of DishLATINO.
Antena 3 Internacional is owned by ATRESMEDIA and retransmits a selection of the most successful programs of Antena 3, Spain’s first nationwide private television station, as well as other content from ATRESMEDIA’s family of channels. Subscribers will be able to enjoy a variety of programming such as daily news from Spain on “Noticias,” top-rated shows like “El Hormiguero” and “Espejo Publico,” as well as the game show “La Ruleta de la Fortuna.”
Rodriguez said he anticipates not only Spanish foreign nationals to show great interest in the addition of Antena 3 Internacional to the DishLATINO lineup but also markets like Washington, DC, which is the location of the Spanish Embassy, and those with Spanish Consulates, like Miami, San Francisco and Houston, where DishLATINO will focus its outreach and marketing efforts.