Download 2011 Mobile Consumer Report.

2011 Mobile Consumer ReportNewton was only half right: Objects in motion tend to stay in motion, but objects at rest are increasingly becoming mobile. That’s the case, at least, when it comes to the world of today’s mobile consumer.

According to exclusive research from Experian Simmons, fully 29% of cell phone owners today believe that their cell phone will be the primary device for their entertainment needs, in the future. Furthermore, a recent report by J.P. Morgan estimates that U.S. mobile ad spending will nearly double in 2011 to $1.2 billion. Screen size and limitations on creative, the report says, present obstacles to mobile advertisers. These obstacles and opportunities make it more important than ever for marketers to understand the behaviors and mindset of the mobile consumer.

To download report CLICK on link below;
http://www.experian.com/simmons-research/register-2011-mobile-consumer-report.html>

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