Dunkin’ Donuts App en Espanol.

Dunkin’ Donuts updated the brand’s Dunkin’ App for mobile payment and gifting, introducing a new language setting that enables users to view content in English or Spanish.

“As the Hispanic population continues to grow, we believe it is important to continue to find new and meaningful ways to enhance our relationships and brand equity within the Hispanic marketplace,” said Xavier Turpin, Director of Multicultural Marketing for Dunkin’ Donuts. “Our mobile app has helped millions of busy, on-the-go people run on Dunkin’ faster and more conveniently. As our guests rely on their mobile devices more than ever, we are excited to make our app, as well as our mobile-friendly website, available in Spanish, deepening our connections with our Hispanic guests who make Dunkin’ Donuts part of their daily lives.”

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