Dunkin’ Donuts Sweepstakes offers Chance to Win New York Trip for Mana Performance

America Runs – and rocks – on Dunkin’, as Dunkin’ Donuts announced a special sweepstakes offering the chance to win an all-expense paid trip for two to New York to attend an exclusive performance by Mana, one of the most successful Spanish-language rock bands of all time. Mana’s performance, at the Hammerstein Ballroom in New York City on May 11, is part of the La Musica En Privado concert series, for which Dunkin’ Donuts is the presenting sponsor.

Dunkin’ Donuts has partnered with AIRE Radio Networks, a division of Spanish Broadcasting System (Nasdaq: SBSA) to present La Musica En Privado, a unique concert series featuring captivating performances from some of the world’s most renowned Latino music stars in private and intimate settings. The series includes four exclusive concerts throughout 2015, featuring some of today’s most popular Spanish language artists. The first La Musica En Privado concert was held in March in Miami, headlined by Luis Fonsi and Jencarlos Canela. Fans across the world can enjoy the shows across the AIRE Radio Network, online and via the AIRE La Musica mobile app.

Additionally, Dunkin’ Donuts is partnering with Universal Music and Juan Luis Guerra to license Ojala Que Lluva Cafe. This song will be integrated into a Dunkin’ Donuts radio commercial that will run on the SBS/AIRE Radio Networks, supporting the music program and Dunkin’ Donuts’ coffee leadership.

“We are proud to partner with AIRE Radio Networks and Spanish Broadcasting System to present La Musica En Privado. The first event in this series was a great success, and we are thrilled to offer our sweepstakes to give one lucky fan a special chance to attend the next concert with Spanish language music legends Mana,” said Xavier Turpin, Director of Multicultural Marketing for Dunkin’ Donuts.  “As we continue to increase our focus on serving and marketing to the growing and important Hispanic community, this partnership is a wonderful example of our commitment to develop fun and unique ways to celebrate our fans and thank them for their loyalty.”