E-volution launches Hispanic capabilities.
July 14, 2006
E-volution announced the launch of its U.S. capabilities in order to meet the growing demand of the Hispanic audience for internet and technology services.
“As the market changes, companies must evolve and adapt,” stated Ignacio Roizman, who is spearheading E-volution’s U.S. efforts. “The burgeoning U.S. Hispanic market is largely underserved by interactive marketing services, and we hope to leverage our vast experience to fill that void.” Roizman spearheaded many of the firm’s Latin American corporate accounts prior to being picked to lead this U.S. initiative. E-volution boasts a client roster of major multinationals for which they conduct all interactive management, such as: Microsoft, Coca-Cola, Sony, A&E, Universal Music Hewlett Packard and Futbol Mundial, as well as the internationally-recognized singer Paulina Rubio.
For Microsoft, E-volution currently manages most of their Spanish language websites and all of their online operations in Latin America, and is currently one of three agencies worldwide to have access to Microsoft’s corporate tools. For Hewlett Packard, they provide “off shoring” services for U.S. email promotions and event invitations. E-volution is the only agency outside the U.S. to be approved to provide this kind of service.