El Nuevo Día Orlando launches custom publishing division.

El Nuevo Día Orlando announced that they will begin offering custom publishing services for the U.S. Hispanic market. The newly created division, named Creamos Publicaciones, will provide complete solutions including concept development, editorial and news graphic design for any type of publication.

“Today’s consumer is very distracted with many media options. In order to engage them it is very important that publications offer high quality graphics that communicate more effectively with more visuals and less written content,” said Jaime Segura, General Manager of El Nuevo Día Orlando. “By outsourcing the graphic design operations, the publishers can concentrate in their core operations, and/or allocate resources to other business areas in order to increase their profitability”, added Segura.

“We have an excellent group of designers, with knowledge and experience with digital design and production of most products in the press field such as magazines, newspapers, brochures, and many others,” said Orlando Campero Creative Director of Creamos Publicaciones. “Our staff reflects the diversity of the Hispanic community in general, which provides us with the knowledge and ability to tailor the publications to the needs of their targets,” added Campero. “We are very proud to be able to offer this talent to other publishers and marketers and are confident that it will provide them with cost efficiency and the highest quality,” concluded Segura.