Encompass Outdoor Media unveils products and programs targeting multicultural consumers.
August 8, 2011
Encompass Outdoor Media Group announced their new multicultural division which offers products and programs that reach Hispanic, African American and Asian consumers.
Encompass Outdoor has brought in industry veteran Michael Vinales to lead sales efforts for the new division.
Vinales cites “The Encompass multicultural portfolio contains the most relevant products from among the company’s existing 30+ products for reaching Hispanic, AA and Asian audiences. I am impressed by the company”s previous success and ongoing commitment to providing effective customized executions that fulfill our client‚s multicultural objectives”.
